Will Pearson TOPICS: Entrepreneurship Branding FEE CATEGORY:* 5.0k to 10.0k TRAVELS FROM: Georgia Video Profile Program Outlines Books & Videos Request This Speaker

Will Pearson: Profile

Will Pearson is not your typical 27-year-old.

He’s the co-founder of mental_floss, the quirky magazine that teaches you everything you should have learned in school but didn’t, and wunderkind behind the fast-growing mental_floss brand that now includes a series of books, a trivia board game and popular Web site.

Whether your audience is corporate executives, small business owners or MBA students, they’re sure to profit from Will’s reality-tested insights on achieving business success. Unlike many consultants or academics who have never met a payroll or actually managed a business in their lives, Will draws on the real-world lessons that he’s learned over the past five years as he built his rapidly-growing media company: Mental Floss LLC.

In addition to the magazine, Mental Floss has created a series of best-selling books (Condensed Knowledge, Forbidden Knowledge and Instant Knowledge) with HarperCollins, and a new high-octane trivia board game. Will’s practical tips are borne out of taking a dorm room idea and growing it into a multimillion dollar business in just a few short years. His presentation is perfect for any business that’s looking for a competitive edge.

A magna cum laude graduate of Duke University, Will is smart and firmly rooted in the real world. In 2001, while still a student at Duke, Will and co-founder Mangesh Hattikudur launched mental_floss magazine, which has quickly become a “must-read” for anyone who wants “to feel smart again.” Since its launch, the magazine has received rave reviews from national media, including Newsweek, Entertainment Weekly, The LA Times and Washington Post. A frequent guest on CNN Headline News with more 100 appearances, Will has also become a highly-sought after radio personality.

In his presentation, Will gives many practical tips that will touch key elements of business success, including:

• How to raise money
• Choosing the right advisory board
• Picking partners and forming joint alliances that are win-wins
• Guerilla marketing that works
• Growing your brand: what works and what doesn’t work
• Delivering outstanding customer service
• Why a good law firm must be part of your business plan
• Developing an exit strategy for your business
• Ignore the internet at your own peril
• Can a virtual company approach work for you
• The challenges of managing rapid growth

Will’s presentation style is pure mental_floss: often irreverent, frequently terribly funny and always chock-full of solid information in bite-size chunks. He, of course, can tailor his message to the individual needs of your audience, but he can’t do boring. Or too self-important.

* Please note that while this speaker's specific fee falls within the range posted at the top of this page (for Continental U.S. based events), fees are subject to change without notice. Also note that most celebrity keynotes begin in the $25,000 and up range (most list "Contact for Fee Schedule"). For current fee information or international event fees, please contact your Speakers Platform representative.