Richard Ambrosius

Richard Ambrosius: Profile

If you are seeking a consultant or speaker on marketing to older consumers, positive aging, senior living culture change, or brain fitness, a strategist or consultant with specialized expertise in marketing to and serving middle age and older consumers, you are in the right place. Ambrosius is on the “short list” of professionals that speak from decades of experience.

Ambrosius began advocating for ageless marketing in 1981 by forming one of the first consulting firms to specialize in marketing to middle age and older adults. This lead to his selection of South Dakota's selection as Entrepreneur of the Year in 1997 by Entrepreneur Magazine.

Dick has served clients in 49 states; educated and entertained thousands; conducted focus groups for and consulted with a wide variety of businesses, corporations, nonprofit organizations, associations and government agencies.

Dick began a career in aging services as Executive Director of an Area Agency on Aging in Northwest Iowa from 1976-1982. In 1980, he was appointed by President Ronald Reagan as the youngest member of the National Advisory Committee to the 1981 White House Conference on Aging, which he attended as a delegate and keynote speaker. In 2004, he was appointed as a delegate-at-large for the 2005 White House Conference on Aging, which he served as a blogger.

In addition to his speaking and consulting practice, Ambrosius serves as Vice President of Outreach and Group Programs for NeoCORTA Inc. (www.neocorta.com), which offers scientifically-designed assessments that incorporate predictive model forecasts for future brain fitness, and provides users with a road map to improve to maintain or improve their future cognitive health. The resulting report is unbiased, consumer-centered and provides guidance to encourage users to enjoy happier, healthier, more productive lives.

In addition to authoring training manuals for clients, Dick is the author of Changes & Choices, a primer on life planning, and The Art of the Positive, tapping the power of an inclusionary vocabulary.