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Gerd Leonhard

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Gerd Leonhard photo
TOPICS

FEE CATEGORY*: 10.0k to 15.0k

TRAVELS FROM: California

Gerd Leonhard
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    Gerd Leonhard: Profile
    Gerd Leonhard is a Futurist (with a focus on Media), Author, Keynote Speaker & Advisor. The WSJ calls Gerd one of the leading media futurists in the world. He is the Co-Author of the influential book 'The Future of Music', as well as the Author of 'Music2.0', 'The End of Control' and 'Friction is Fiction'.

    Gerd's background is in Music (he won the Quincy Jones Award in 1986 and is a graduate of Boston's Berklee College of Music), Technology and the Internet (former CEO of LicenseMusic Inc and Sonific.com).

    Gerd's work focuses on the Future of Business, and on the converging sectors of music / content and technology, communications and culture. He is considered a leading expert on topics such as the future of media & content, (incl. broadcasting and the future of TV & Radio), eBooks, Web2.0, social media, online communities and UGC, copyright and IPR, the digital content economy, convergence, globalization and other media-related mega-trends, mobility & mobile entertainment, the future of advertising, branding, marketing and PR, and digital privacy. Gerd's keynotes, talks, videos and think-tank appearances are renowned for his hard-hitting, provocative yet inspiring and motivational style.

    With over 500 engagements in 30+ countries during the past 7 years Gerd has addressed executive level audiences in the sectors of recorded music & music publishing, radio, TV, film/video and broadcasting, online gaming & virtual worlds, telecom & wireless, and advertising and branding.

    His client list includes SonyBMG, RTL, ITV, the BBC, Deutsche Telekom, France Telecom, Orange, The Financial Times, DDB, the European Commission, NSN, Unisys, the NFL, UEFA, Ogilvy and many others. Gerd is a fellow of the Royal Society for the Arts (London), and resides in Basel, Switzerland.

    Specialties
    Keynotes, Presentations, Talks, TV Shows, Coaching, Think-Tanks, Events, Summits, Lecturing and Advising on: Future of Media, Next Generation Business Models, Digital Content, eBooks, Internet, Futurism, Social Media, Web2.0, Advertising and Marketing Futures, PR 2.0, Future of Radio & Broadcasting, Attention Economy, Open Network Ecology, Digital Rights, Audience 2.0, Consumer Trends, Licensing, Crowd-Sourcing, Innovation, Leadership, eCommerce, Digital Music, Future of News, Entrepreneurship


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