Speakers Platform

Jean Kilbourne

TOPICS:
Women's Issues
Advertising / Public Relations
Marketing
Ethics


FEE CATEGORY:*
5.0k to 10.0k

TRAVELS FROM:
Massachusetts


    Jean Kilbourne: Program Outlines

    The Naked Truth: Advertising's Image of Women©

      A report by the United Nations Commission on the Status of Women named advertising the worst offender in perpetuating the image of women as sex symbols and an inferior class of human being.

      In The Naked Truth, Jean Kilbourne examines images in advertising with the incisive wit and irony that have delighted and enlightened her audiences for years. She explores the relationship of media images to actual problems in the society, such as violence, the sexual abuse of children, rape and sexual harassment, pornography and censorship, teenage pregnancy, and eating disorders.

    Under the Influence: The Pushing of Alcohol via Advertising©

      From corporate boardrooms to college campuses, there is increasing concern about alcohol-related problems. Alcohol abuse causes over 100,000 deaths and costs our society over $120 billion a year. One out of three Americans says that alcohol has been the cause of trouble in his or her family. Meanwhile, the alcohol industry spends well over two billion dollars a year on advertising and promotion, often targeting alcoholics and young people.

      In this dynamic slide presentation, Jean Kilbourne shows how advertising falsely links alcohol with precisely those attributes and qualities - happiness, wealth, prestige, sophistication, success, maturity, athletic ability, virility, creativity, sexual satisfaction, and others - that the abuse of alcohol diminishes and destroys. She educates her audience not only about alcohol advertising but also about media censorship on behalf of the alcohol industry and the special issues of alcoholics, young people, women, minorities, and children of alcoholics.

    Additional Program Topics:

      You've Come the Wrong Way, Baby: Women and Smoking©
      Deadly Persuasion: Advertising and Addiction©
      Pack of Lies: The Advertising of Tabacco©
      Marketing Misery: Selling Addictions to Women©
      Eating Our Hearts Out: The Obsession with Thinness©
      How Free is Our Press? The Truth about Censorship©

    In addition to these slide presentations, Dr. Kilbourne lectures and presents workshops and seminars of varying lengths on all of these topics. She educates her audience about health and addictions as well as advertising and the media. She examines the selling of addictive products, such as alcohol, tobacco, diet products, and prescription drugs. She also exposes advertising's assault on self-image and the marketing of a mindset that often leads to unhealthy choices. The emphasis is on health and freedom - freedom from rigid sex roles, freedom from addiction, freedom from denial, and freedom from manipulation and censorship.


    * Please note that while this speaker's specific fee falls within the range posted at the top of this page (for Continental U.S. based events), fees are subject to change without notice. Also note that most celebrity keynotes begin in the $25,000 and up range (most list "Contact for Fee Schedule"). For current fee information or international event fees, please contact your Speakers Platform representative.