Let's face it: work is getting more difficult all the time. Budgets shrink, timelines shorten, pressures mount. What can your employees do to work smarter and faster, and sharpen their game? As a company, how can you recruit and retain top talent? Revealing her national research of over 1,000 professionals, Sally gives your team the tools they need to lead and succeed in a world that changes by the minute.

YOUR ULTIMATE COMPETITIVE ADVANTAGE
Sharpening your competitive difference to a razor's edge

What’s your defining edge? In a crowded market environment, how can you set yourself apart? You can't be heard, let alone remembered, without wielding your competitive advantage. In this not-to-be-missed presentation, Sally reveals exactly how to hone a point of difference that cuts through. This topic works especially well as a seminar + workshop combination, so Sally can work one-on-one alongside participants to help each develop their own ultimate competitive advantage.

BRANDING IS DEAD
Why traditional marketing is obsolete, and what's coming next

The average consumer's attention span is now only nine seconds. Nine! This isn't just an interesting factoid - this changes the whole marketing game. Yet in spite of breakneck changes, most companies still operate according to rules originally written on a manual typewriter. In this high-voltage seminar you'll become Sally's client. She'll take you step-by-step through the five innovation principles she's developed for white-hot national brands.