Adrian Gostick

Adrian Gostick: Books & Videos

A business fable packed with hard-won wisdom, The Invisible Employee follows a group of people who live and work together on a mysterious island. In this second edition—updated with new case studies and current survey results—managers learn how to combat one of the most common negative attitudes in business: that smart employees keep their heads down and never do more than is asked.

Bestselling authors Adrian Gostick and Chester Elton show how effective leaders change this mind-set by engaging their people in their cause—setting clear goals, encouraging productive behavior, and celebrating every success along the way. The end result is an organization of productive employees who feel noticed, valued, and appreciated. In other words, they feel visible.

In today's competitive environment, all of us are looking for the next big product, the next big capability or solution. But great managers are finding that recognizing people leads to a more engaged workforce and a more successful business. The Invisible Employee shows you how to bring out the hidden potential in your team and your business.
Order Here

Think again.

The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent research from The Jackson Organization and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel.

Drawing on case studies from leading companies including Disney, DHL, KPMG and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing increases in operating results-whether measured by return on equity, return on assets, or operating margin. And they show how great managers lead with carrots, not sticks, and in doing so achieve higher:

• Productivity
• Engagement
• Retention
• Customer satisfaction

The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable-it's proven to work. But it's not the employee recognition some of us have been using for years. It is recognition done right, recognition combined with four other core traits of effective leadership.

Gostick and Elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. Great recognition doesn't take time-it can be done in a matter of moments-and it doesn't take budget-busting amounts of money.

This exceptional book, sure to become a modern-day classic, presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization, offering a wealth of specific examples, culled from real-life cases, of the ways to do recognition right. Following these simple steps will make you a high performance leader and take your team to a new level of achievement.
Order Here