Tom Faranda

Tom Faranda: Books & Videos

Global Sales Professionals are the new masters of the universe. They travel the world, command very high incomes and have incredible excitement and adventure in the global sales world.

This book is designed to help people become successful global sales professionals. It will teach you the "global selling skills" which revolve around cultural, social, lingual and political worlds. It will teach you how to establish and maintain long-term relationships with customers of completely different backgrounds, beliefs and values. It will teach you how to take your professional selling skills and move them to a new global level where the risks are higher and the rewards are greater.

The differences between a professional salesperson of any individual country and a global sales professional of the world are extensive.

A successful global sales professional has all of the sales skills of a proven sales expert. She/he knows marketing almost as well as sales and also knows how to utilize PR and Advertising for sales results. He/she understands customer needs, wants and demands and how to create a customer relationship that is effective and lasting. Basically, a sales professional has all the skills needed to 'go global' except for the global selling skills that are unique to international business.

This book will be your short and fast guide to understanding global selling as well as international business. Each chapter has a "Faranda Maxim" and an explanation of how to use this 'Faranda Maxim' technique in global selling situations and in life. Each chapter features examples as well as corporate stories that demonstrate both successful and unsuccessful attempts in global selling. Each chapter is focused on one skill and provides a short guide to that skill.

This book is a powerful way to learn the skills needed to thrive as a Global Sales Professional. Use it to break into the global selling profession. Use it to enlarge your global selling skills. Use it to increase your income and satisfaction in being "A GLOBAL SALES PROFESSIONAL."

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