Ira Blumenthal

Ira Blumenthal: Program Outlines

Strength In Numbers (Strategic Alliances)
Call it business development synergies, joint ventures, partnering, or strategic alliances... there is truly strength-in-numbers! This highly interactive keynote educates and motivates companies of all sizes (entrepreneurial, second tier, mid-size, multi-national) on the importance, power and viability of alliances. After all, we are fast-moving into 'The Age of Collaboration.'

Change Is Inevitable - Growth Is Optional
There is one constant in life (and business)... change! Change is not new. What is new is the incredible speed of change. Industries, companies and careers have gone from 'distinction' to 'extinction' because of their inability to adapt, adjust and master change. This session offers a high-content, high-energy, 'hands-on' approach to embracing as well as capitalizing on change in business building.

Brand-Building for Your Future
Products are consumed. Brands are purchased. In our branded world, we make Xerox copies, blow our nose in Kleenex, snack on Jell-O, relax in the Jacuzzi and cover wounds with Band-Aids. From Nike on our hats to Tommy on our shirts to Swatch on our watches and Starbucks in our cups, branding is critical to business development. This session focuses on the philosophy, strategy, guiding principles and 'best practices' to create, build, maintain and manage brand success.

Myths and Misses In Marketing (Business Development)
This energetic speech (and workshop) focuses on challenging conventional wisdom. Targeting the fourteen greatest 'myths' in marketing (i.e., 'Bigger Is Better,' 'Close Enough Is Good Enough,' 'The First One In Wins,' 'It Won't Happen Here,' etc.), participants learn from history (the 'misses') and gain a well-defined understanding of 'the compelling imperatives' for success in a complex, highly competitive business climate.

The DNA of Success (Success)
In business and in life, success (and fulfillment) is not an accident. Using dynamic messages on success from his talk show interviews with “success stories” such as Colin Powell, Mario Andretti, Debbi Fields, Tommy Lasorda and others, as well as his diverse business career, Ira provides audiences with the compelling imperatives for success, fulfillment and peak performance. Filled with “best practice” examples, provocative anecdotes and purposeful humor, this is a high-appeal speech with great content. The company (and career) on top of the mountain didn’t fall there!

Managing Brand You (Personal Branding)
What if you thought of yourself as a brand? Everyone struggles with what they stand for… or what they’d like to stand for… Each one of us is a brand. This speech focuses on the disciplines of business branding and applies them to the process of crafting, developing, extending, managing and protecting your most important brand… “Brand You!” Ideal for business executives, sales professionals, even non-business audiences… this is an interactive, high-energy, fun-filled educational (and inspirational) speech (and workshop) experience. What if you thought of yourself as a brand?